Business Presentation Examples
Time Investment: 45-60 minutes of research and analysis
Learning Objectives
By the end of this activity, you will be able to:
- Identify characteristics that make business presentations effective
- Evaluate presentations using established criteria
- Apply analysis skills to improve your own presentation approach
Activity: Analyzing Presentation Quality
Step 1: Find Your Examples
Working individually and in small groups, find two business presentations online:
- One that you consider exemplary and effective
- One that you consider problematic or ineffective
Good sources to explore
- TED Talks (business-focused)
- Company keynote presentations
- Industry conference presentations
- Business pitch competitions
- Corporate training videos
Step 2: Evaluate Using Our Framework
For each presentation, rate it using our established scale and provide specific evidence:
| Rating Scale: | EFFECTIVE | MOSTLY EFFECTIVE | SOMEWHAT INEFFECTIVE | INEFFECTIVE |
Evaluation Criteria
Content Organization
- Clear structure and logical flow
- Strong opening and closing
- Main points are easy to follow
Visual Design
- Slides support (not distract from) the message
- Appropriate use of images, charts, and text
- Professional and consistent design
Delivery Style
- Speaker confidence and engagement
- Clear pronunciation and pacing
- Effective use of gestures and eye contact
Audience Connection
- Content relevant to audience needs
- Speaker responds to audience energy
- Call to action or clear takeaway
Step 3: Share Your Analysis
Prepare a brief report for Teams
- Links to both presentations
- Key insight: What made the effective presentation work so well?
- Key lesson: What should be avoided based on the ineffective example?
Class Discussion Questions
- What patterns do you notice across effective business presentations?
- How do cultural differences impact presentation effectiveness?
- What presentation techniques would work well for your future translation/localization clients?
Resource Sharing
As you research, please share any excellent resources you discover about business presentations on Teams. Your findings will help the whole class!
📥 Download This Activity
Find this file on our repo and download it!
🤖 AI Study Prompts
After completing the class analysis, enhance your understanding with these prompts:
- “Based on the presentation examples I analyzed, what are 5 additional characteristics that make business presentations memorable and persuasive?”
- “How do effective presentation strategies differ when presenting to technical vs. non-technical business audiences?”
- “What are common presentation mistakes that professionals should avoid in international business contexts?”
Next Activity: Presentation Content Design